Marketing 101

Last week I was at The Walmartz, and stopped by the home fragrance section to see if they had my favorite seasonal candle (Febreze Winds & Springtime) in stock yet, seeing as it's a springtime scent, and well, it's Spring Time! I only have 2 left in my stash from last year, so I needed to stock up! 2 is clearly not enough for a Y2K hoarder like me.

As all Internet-research crazy bloggers do, I did some homework before I headed to the store, and I was glad to see that Winds & Springtime was still listed in the Seasonal scents category on the Febreze website.

And yeah, I found no Winds & Springtime.

But..... it appears there is a new Limited Edition spring scent.... Brilliant Spring Blossoms. That.smells.exactly.like.Winds.&.Springtime.

And of course is not listed on their website.

Dear Febreze. Is it so hard to update your website with your current offerings? I've discussed this time and time again on my blog, and we all agree, and I just don't see why companies and their marketing departments can't keep up with their product lines. 

The concept is not hard y'all.

Lylas, Sasha

But at any rate, let me report that Brilliant Spring Blossoms *is* brilliant! It's light, springy, and fresh, and I love it. So if it has, in fact, replaced Winds & Springtime, I approve. I stamp my Sasha Says approval.

New Candle Find: Febreze Sweet Citrus and Zest

I know we talked before about candles, and I think you know my love for the Febreze products- especially the glass jar candles- they are the bomb! My prior favorites are Winds and Springtime, and pretty much any of the fall or Christmas red/orange colored holiday scents. LOVE them all and have them burning all the time. I think they rival Yankee in terms of scent, and they burn down perfectly and last for-ev-er (say it in your best Sandlot voice). And for $4-5, you just can't beat them.

My newest find is Sweet Citrus & Zest and I am stressing out a little that I can't find any more. I picked this one up at the Walmarts a few months ago and got it out this weekend since I have The Spring Fever. Instant love! But of course, Walmart doesn't have anymore and neither does Target.

HOWEVER, this scent is on Febreze's site (holla! to their marketing/PR dept) so I'm assuming it's permanent and I will forever be scouring the shelves for this one. It's that good.

Description from febreze.com: Enjoy the sparkling effervescent freshness of citrus with key limes and mandarin oranges blended with sweet kiwi and a touch of coconut.

Yum. I'll take a Lava Flow with that, please sir. (that part was not from febreze.com)

What is your favorite candle scent?

Febreze Set and Refresh- My New Love!

I have often professed my love for Febreze products, especially the candles, and I swear to you this is a totally un-biased rave because Febreze doesn't know me and I purchased these products with my own hard-earned cash.

Last week I purchased one of their newest products, Set & Refresh, in the Apple Spice & Delight fragrance and it's devine! Described as "The warm scent of fresh baked Red Delicious apples with fragrant notes of cinnamon and sugar", it's perfect for the upcoming holiday season.

The 2 pack I purchased at Walmart was $4.99, and I had a coupon for $1 off from the P&G coupon insert from the Sunday paper.

You insert a little plastic packet of fragrance oil into the container and pull up on the base unit to snap it into place. Absolutely no mess!

And it's pretty cute too!

Hopefully they will come out with more fragrance options for the Set & Refresh. I'd love to get Cinnamon Sugar & Home, Winds & Springtime, Pumpkin Harvest & Fall, and my newest find, Sweet Citrus & Zest.

I Am Ready For Fall!

We had some beautiful weather this weekend- nice, crisp, mornings..... although it did warm up quite a bit in the afternoons. But those mornings have me ready for fall!

I've put up my Febreze Winds & Springtime candles, and lit the new Cinnamon Sugar & Home candles. I found them at Wal-mart on Saturday morning and had them burning all weekend- they are divine!

There was a $2 coupon for them in the P&G insert yesterday, so I've got quiet a few cut out for my next WM trip, because they are well worth the purchase at a net price of about $3-4.

Disclosure: I have absolutely nothing to disclose- Febreze doesn't know me from Adam. I just love their candles.

Yay for Spring!

Woo woo! It's spring as far as I'm concerned. The sun is out, I am wearing short sleeves, and my favorite spring candle is back in stock at Walmart!

The Febreze Winds & Springtime candle is absolutely, hands-down, the best candle I have ever purchased. I found it last spring and bought out the store, and have been (im)patiently waiting for them to come back.

Roughly $5 (and you can usually find a $1 coupon in the P&G Brand Saver insert), they're quite a bargain. The glass is nice and thick and feels expensive and there is no label attached to the glass- it looks pricey! The color is a gorgeous shade of pale green, and the scent is FANTASTIC and I feel bad each time I have to blow it out. Febreze promises up to 30 hours of burn time, and they're no kidding. These last forever and burn down cleanly and evenly.

What signals spring for you?

Disclosure: I purchased this candle with my own hard-earned cashola.